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Pork Checkoff News
Paulson-Whitmore State Executive Award Honors Lifelong Commitment to Agriculture

The 2025 Paulson-Whitmore State Executive award winner is Dave Preisler. Through decades of service at Minnesota Pork, Preisler demonstrated his passion for supporting rural communities and agriculture. 

Pork Checkoff News
2025 Distinguished Service Award Winner Invests in People

Dr. M. Todd See received the National Pork Board’s 2025 Distinguished Service Award for his academic leadership, passion and dedication to shaping the future of agriculture.

Market Growth
The Time Is Now – Reinventing Pork for the Future

The consumer campaign isn’t a normal campaign; it’s a transformational shift. It’s a commitment to ensuring pork remains on the plate.

Profit Maximizer
Hog Futures Remain Volatile Even as Product Prices Hold Firm – Why the Disconnect?

Lean hog futures remain volatile, with 7 up or down moves of +5% since the start of the year.

Profit Maximizer
Outside Market and Speculation Driving Volatility but Supply Fundamentals Continue to Underpin Pork Product Pricing

Lean hog futures have been volatile in the last three months as market participants try to price the potential impact of tariffs on Mexico and Canada while also recognizing that spot supply is lower than expected.

Pork Checkoff News
Understanding PRRSV: Research, Challenges and Industry Efforts With Dr. Brent Pepin 

Dr. Brent Pepin, NPB’s director of swine health, takes a deep dive into managing Porcine Reproductive and Respiratory Syndrome (PRRSV). NPB has played a key role in advancing PRRSV research and supporting producers with resources to mitigate disease risks.

Market Growth
2024 Exports Reveal Record-Breaking Year 

2024 proved to be a successful year for the U.S. pork industry. Take a look at the pork export successes throughout the year.

Profit Maximizer
Lower Supply, Higher Price of Competing Proteins Underpins Wholesale Pork Price in the Near Term

Slaughter continues to fall short of expectations, and in turn that has limited spot availability across a range of products.

Profit Maximizer
Winter Storms Impact Short Term Supply?

Winter storms impacted slaughter operations and limited processing last week. The decline in slaughter impacted spot market availability towards the end of the week, pressuring prices higher across a range of products.

Market Growth
Expanding Pork’s Reach Through Multicultural Marketing

NPB is working to create innovative marketing opportunities to drive pork sales and social media growth in key communities.

Profit Maximizer
Hams, Prices Pull Cutout Lower. Will Fresh Help Offset the Decline?

Hog futures have been volatile, in part due to rush of speculative interest in the last quarter of 2024. Market participants now are looking to see how well pork demand holds up to start the year.

Pork Checkoff News
Reflecting on 2024: Building a Bigger Appetite for Pork

NPB CEO Bill Even takes a moment to recap and reflect on the work your Pork Checkoff accomplished this year based on producer priorities. NPB is working with the industry to build a bigger appetite for pork among American consumers.

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